{"@context":"https://schema.org","@type":"NewsArticle","contentId":"00000181-fcc1-da9f-a99f-feddd15e0001","url":"https://www.aboutamazon.in/news/small-business/prime-day-2022-an-opportunity-for-small-business-progress","headline":"Prime Day 2022: An opportunity for small business progress","description":"Amazon Prime Day plays a pivotal role in helping small business partners to grow & scale rapidly by showcasing their products to millions of prime users.","datePublished":"2022-07-15T07:19:08.133Z","dateModified":"2022-07-15T07:19:08.133Z","author":[{"@type":"Person","name":"Amazon Staff","image":{"@type":"ImageObject","url":"https://assets.aboutamazon.com/dims4/default/08549ff/2147483647/strip/true/crop/1125x1125+438+0/resize/84x84!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F47%2F6d%2F7fe296e642859c7ba2a629eda3ba%2Famazon-logo-hero-images-2024.jpg","width":"84","height":"84"}}],"image":{"@type":"ImageObject","url":"https://assets.aboutamazon.com/dims4/default/2a7de92/2147483647/strip/true/crop/480x240+0+60/resize/1200x600!/quality/90/?url=https%3A%2F%2Fi.ytimg.com%2Fvi%2Ftj6g2m60F7Y%2Fhqdefault.jpg","width":"1200","height":"600"},"articleBody":"# Prime Day 2022: An opportunity for small business progress\n\n*Small businesses are at the heart of Amazon India, and events like Prime Day play a pivotal role in helping them scale.*\n\nFor our small business partners, Prime Day is a special day in many ways – one of them being that the shopping event provides them an opportunity to showcase their unique products to millions of Prime customers across the country. \n\nThese products, curated with a lot of love and effort, are their source of everyday pride and joy. As a result, this opportunity translated into one of the [biggest business days in 2021](https://www.aboutamazon.in/news/amazon-india-news/prime-day-2021-highlights) for a number of our small business partners. \n\nBuoyed by this success, our small business partners are now eagerly looking forward to making [Prime Day 2022](https://www.aboutamazon.in/news/retail/mark-your-calendar-amazon-prime-day-is-back-in-india) another landmark in their continued journey of success and growth. Amazon has captured this hopeful emotion through a new film called *Mauka, badi tarakki ka* (i.e an opportunity for progress), which showcases diverse, real stories of our small business partners.\n\n*Prime Day is back in India this July 23-24. Not a Prime member? Sign up [here](https://www.amazon.in/amazonprime).*","publisher":{"@type":"Organization","name":"About Amazon","url":"https://www.aboutamazon.com","sameAs":["https://x.com/amazonnews","https://www.linkedin.com/company/amazon","https://www.instagram.com/amazonnews"],"logo":{"@type":"ImageObject","url":"https://assets.aboutamazon.com/bd/8f/88e7b0314cc2bd05b9de3155a0fe/amazon-news.svg"},"parentOrganization":{"@type":"Organization","name":"Amazon","url":"https://www.amazon.com","sameAs":["https://www.wikidata.org/wiki/Q3884","https://en.wikipedia.org/wiki/Amazon_(company)","https://x.com/Amazon"]}}}