# Customer Trust

![Empowering India's consumers: Inside Mission GraHAQ's fight against online scams](https://assets.aboutamazon.com/dims4/default/49bcb07/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fcc%2F2a%2F91c094f048bc8aaa4b31671003ff%2Famazon-mission-grahaq-hero.png)
- [Empowering India's consumers: Inside Mission GraHAQ's fight against online scams](https://www.aboutamazon.in/news/customer-trust/amazon-fight-against-online-shopping-scams)
![Viksit Grahaq for Viksit Bharat: Building consumer trust for India's digital future](https://assets.aboutamazon.com/dims4/default/3c0e04d/2147483647/strip/true/crop/1280x720+0+0/resize/1280x720!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fb5%2Ffd%2Fbf4f882f485e85bf1bb5f1fcfc9b%2Ffinancial-scams-customers-amazon-lead.jpg)
- [Viksit Grahaq for Viksit Bharat: Building consumer trust for India's digital future](https://www.aboutamazon.in/news/customer-trust/india-consumer-digital-economy)
![Protecting customer trust in e-commerce is an ongoing journey. Here’s why](https://assets.aboutamazon.com/dims4/default/f0902be/2147483647/strip/true/crop/1280x720+0+0/resize/1280x720!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Feb%2F64%2F557631434279b5d042452d956b46%2Ftrust-campaign-1.jpg)
- [Protecting customer trust in e-commerce is an ongoing journey. Here’s why](https://www.aboutamazon.in/news/customer-trust/amazon-protecting-customer-trust-in-ecommerce)
![Here’s how you can make your Amazon shopping account more secure ](https://assets.aboutamazon.com/dims4/default/190dd17/2147483647/strip/true/crop/4743x2668+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F23%2F9a%2F9f29d5aa4a479352887e6ad6ed68%2Fsecurity-settings.jpeg)
- [Here’s how you can make your Amazon shopping account more secure ](https://www.aboutamazon.in/news/customer-trust/amazon-shopping-account-security)
![Here’s how Amazon helps protect consumers from scammers](https://assets.aboutamazon.com/dims4/default/3c0e04d/2147483647/strip/true/crop/1280x720+0+0/resize/1280x720!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fb5%2Ffd%2Fbf4f882f485e85bf1bb5f1fcfc9b%2Ffinancial-scams-customers-amazon-lead.jpg)
- [Here’s how Amazon helps protect consumers from scammers](https://www.aboutamazon.in/news/retail/amazon-guide-to-protecting-customers-from-scammers)
![How Amazon supports safe online shopping for its customers every day ](https://assets.aboutamazon.com/dims4/default/cd4032b/2147483647/strip/true/crop/1280x720+0+0/resize/1280x720!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F9f%2Fde%2Feb4c82b64363a9a88cc8cac81b74%2Fsafter-internet-day-lead-2.jpg)
- [How Amazon supports safe online shopping for its customers every day ](https://www.aboutamazon.in/news/retail/amazon-safe-online-shopping-for-customers)
![How Amazon continues to improve the customer reviews experience with generative AI](https://assets.aboutamazon.com/dims4/default/cb04c35/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F23%2F12%2F48d87a484f3da7f389ae819e1522%2Fhero-02-woman-reviewingalt.jpg)
- [How Amazon continues to improve the customer reviews experience with generative AI](https://www.aboutamazon.in/news/retail/generative-ai-improves-customer-reviews)
![How Amazon is using AI to ensure authentic customer reviews](https://assets.aboutamazon.com/dims4/default/fd9ecbd/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F0c%2F92%2F1410e5b444ce8fd9e296f63bf39f%2Fai-fakereviews-hero-2000x1125-1.jpg)
- [How Amazon is using AI to ensure authentic customer reviews](https://www.aboutamazon.in/news/retail/detecting-fake-reviews-with-advanced-ai)
![Amazon and Microsoft team up to protect consumers from impersonation scams  ](https://assets.aboutamazon.com/dims4/default/ce9166a/2147483647/strip/true/crop/1320x743+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fcb%2Fa3%2Fcf8ebde74268bd3f7b93cb502b54%2Fcbiamazon.jpg)
- [Amazon and Microsoft team up to protect consumers from impersonation scams  ](https://www.aboutamazon.in/news/customer-trust/amazon-microsoft-to-protect-consumers-from-impersonation-scams)