Amazon India’s Black Friday sale is back from November 28-December 1, 2025. Customers can access millions of early deals across categories, including home décor, consumer electronics, beauty, and apparel from leading brands such as Apple, Samsung, HP, Bath & Body Works, Prestige, Cello, Titan, L’Oréal, Puma, OnePlus and more.

To make shopping easier, customers can shop from curated deal formats such as New Deal Drop with daily themed selections such as Black Friday Best brands, Trending deals, 8PM deals, Upgrade at 99 with no cost EMI and such.

Shop smarter with AI-powered tools

Shopping at Amazon is now seamless and easy with AI-powered tools like Rufus, Amazon's AI-powered shopping assistant that helps customers discover products and get personalised recommendations, making their shopping experience more personal and convenient.

With Lens AI, customers can snap a photo of any product on social media, or even offline and instantly find them on Amazon.in.

The AI Review Highlights make it easy to quickly grasp key insights from thousands of reviews, simplifying decision-making by summarising what matters most. The View in Your Room feature lets customers visualise how furniture and décor will look in their own space, while Quick Learn and Buying Guides help shoppers make faster, more confident, and informed purchase decisions.

Black Friday deals across categories

Smartphones and consumer electronics

  • Great Deals on top premium smartphones such as OnePlus 13s, Samsung Galaxy S25 Ultra 5G and new launches like OnePlus 15, Oppo Find X9 Pro 5G and more
  • Exciting offers on budget smartphones such as Redmi A4 5G, iQOO Z10x 5G, realme NARZO 80 Lite 5G and more
  • Up to 80% off and No cost EMI options for up to 9 months* from top brands such as Apple, Samsung, HP, Dell, Boat, GoPro and more
  • Up to 45% off on laptops and gaming laptops from leading brands like Dell, ASUS, HP, and Lenovo including picks such as HP 15, 13th Gen Intel Laptop at 52,490
  • Up to 80% off* on headphones, mobile accessories, speakers, and soundbars from OnePlus, Apple, Samsung, Ambrane, realme, Spigen, boAt, Sony, JBL, and more, featuring bestsellers like boAt Nirvana Zenith Pro (2025) wireless earphones at 2,799
  • Up to 75% off on tablets, cameras, and smartwatches from top brands like Apple, Samsung, GoPro, and Sony, including deal on Sony Alpha ZV-E10L Mirrorless vlog Camera at 61,490
  • Samsung: Experience premium innovation across Samsung’s flagship and mid-range smartphones with great offers on the Galaxy S25 Ultra 5G available at ₹1,18,999 with additional bank savings, the Galaxy A55 5G at ₹23,999, and audio favorites like the Galaxy Buds Core at ₹3,499 (coupon savings) and Galaxy Buds3 Pro at ₹16,999 along with tablets like the Galaxy Tab S9 FE at ₹34,999 with bank discounts
  • OnePlus: Unlock flagship performance with smartphones like OnePlus 15 starting at ₹69,499 with bank offers, Nord 5 at ₹30,249, smartwatches like OnePlus Watch 2 at ₹13,999. Customers can also pick up OnePlus accessories for up to 80% off, with easy no-cost EMI options
  • iQOO: Power through gaming and multitasking with the iQOO Z10x 5G at ₹12,999, made even more attractive with bank savings and flexible EMI options
  • realme: Upgrade affordably with the NARZO 80 Lite 5G at ₹10,499 with coupon savings, along with great deals across realme accessories and wearables
  • Redmi: Step into 5G with unbeatable value picks like the Redmi A4 5G at ₹7,999, offering an ideal entry-level upgrade for first-time smartphone users
  • Lava: Get reliable performance at a great price with the Lava Bold N1 5G at ₹7,124, supported by additional bank savings

Home appliances

Fashion & Beauty

Amazon Bazaar

Indian MSMEs creating meaningful impact through technology, sustainability and inclusive growth can submit their nominations for the 6th Amazon Smbhav Awards by November 25, 2025.

Outdoors essentials

Everyday Essentials

Amazon Fresh

Alexa, Fire TV and Echo Devices

  • Enjoy 50% off on Echo (4th Gen) at just ₹5,000, 21% off on Echo Pop at ₹3,949, 11% off on Echo Spot at ₹7,999, and 27% off on Echo Show 5 at ₹8,799.
  • Get 45% off on Fire TV Stick HD with Alexa Voice Remote for ₹2,999, and enjoy offers on newly launched picks like the Fire TV Stick 4K Plus at ₹4,999 (28% off) and Fire TV Stick 4K Select at ₹3,999 (27% off).
  • Transform your entertainment setup with up to 60% off on Smart TVs with Fire TV built-in, perfect for immersive, seamless streaming at home.

Amazon Pay

Amazon Pay brings you a host of rewarding offers, Prime members using the Amazon Pay ICICI Bank Credit Card enjoy unlimited 5% cashback, while non-Prime members enjoy 3%, along with welcome rewards worth ₹2,500 and ₹2,000 respectively.

With Amazon Pay Later, eligible customers can access instant credit up to ₹60,000 and welcome rewards up to ₹600. From shopping to travel, Amazon Pay makes it rewarding for you every day, maximise your savings and book flights with up to 20% off, hotels with up to 35% off, and bus tickets with up to 15% off.

Customers can also get ₹100 cashback on shopping worth ₹500 or more. Rewards Gold where you can complete 25 payments in 3 months and unlock assured cashback of 5% for Prime members and 3% for non-Prime members across 15+ popular categories including everyday essentials, fashion, travel, and more*.

Save up to 20% on flights and 60% on hotels during Amazon Pay's Impossible Travel Deals festival from November 18-December 9.