Amazon Prime Day 2026 deals on mobiles, TVs, fashion

Prime Day 2026 deals are here. Starting 12:00 a.m. on July 4 and continuing until 11:59 p.m. on July 6, Prime members get 72 hours of exciting deals, new launches and blockbuster entertainment.

To mark ten years of Prime in India, Amazon is offering new members a flat ₹500 off on an annual Prime membership at just ₹999, with plans starting at ₹299/year (Shopping Edition) and ₹599/year (Prime Lite). This Prime Day features 500+ new product launches from top Indian and global brands, members get access to 10^th Anniversary Deals, with savings across 15,000+ products and 300+ top brands and up to 10% Instant Discount on payments using SBI Debit Card and SBI Credit Card and Axis Bank Credit Card and EMI transactions. With the Amazon Pay ICICI Bank credit card, Prime members will get unlimited 5% cashback.

On Amazon.in, AI-powered tools are making shopping faster, smarter and more intuitive. Rufus, the conversational AI assistant, helps customers discover products through personalised recommendations, price insights and product comparisons. Ask Rufus, "Prime Day par mobile phone offers kya hain?" to get started. Lens AI enable visual search, for example you spot a smart ring you like and instantly find it on Amazon by simply pointing your camera at it. AI Review Highlights surfaces the most relevant feedback from thousands of customer reviews in seconds. Quick View breaks down complex technical specifications into simple product explainers, so customers can evaluate options without leaving their search results.

Prime Day 2026 Deals*: A sneak peek

10th Anniversary Deals

The 10^th Anniversary Deals are curated from brands that Prime members love most—Samsung Galaxy S25 Ultra starting at ₹84,999 (₹15,000 discount) with 9-month No Cost EMI; OnePlus 13 starting at ₹49,999; along with the most exciting deals across the iPhone 17 series.
In fashion, Nike Running Shoes start at ₹3,799 (60%+ discount), with styles for everyone from Titan watches, Maybelline, L'oreal, Louis Philippe & Biba at 30% off.
Tech enthusiasts can grab the iPad Air M3 starting at ₹54,999 with an instant bank discount of up to ₹3,000, and the JBL Bar 800 Pro 7.1.2 Channel Truly Wireless Soundbar at just ₹49,999 (50% discount).
On TVs, exciting deals from Sony Bravia 2 55" at ₹52,999+ 12M no cost EMI (Starting at ₹4,416/month) and TCL QLED TV at ₹38,999.
Prime customers can enjoy '10% off with Subscribe & Save' & 'Buy 3, Get 5%' off on 1000+ daily essentials.
As part of Amazon’s 10th Anniversary celebrations, customers can unlock some of the best deals across Home, Kitchen, and Outdoors, including Narwal Robotic Vacuum Cleaner at ₹39,990 and the Hero MotoCorp Xtreme 125 at ₹99,700, alongside exciting deals on furniture, toys and more.

Smartphones and Accessories

Prime Day brings exciting new Smartphone launches from leading brands, giving customers first access to the latest innovations in mobile technology, powerful performance, long-lasting battery life and bold designs built for 2026.
Anchoring this year's Prime Day line-up are the Samsung Galaxy M47 and the OnePlus N6 designed specifically for India's young and next-generation customers.
Avail up to 40% off on Smartphones and Accessories along with exciting offers such as instant bank discounts, up to 12 months of No Cost EMI, exchange offers worth up to ₹66,000 and many more. The line-up includes OnePlus Nord 6, Redmi A7 Pro 5G, iQOO 15R, OnePlus Nord Buds 4 Pro and Samsung Galaxy Buds4 Pro, among others.

Consumer Electronics and Personal Computing

Up to 80% off on electronics, accessories, wearables and headphones from top brands like Boat New Launch Rockerz 650 Pro and Ray-Ban Meta (Gen 1) glasses.
Up to 75% off on cameras and camera accessories from leading brands like GoPro HERO13 Black - Waterproof Action Camera.
Up to 40% off on laptops and tablets and up to 60% on speakers including Dell 15, 13th Gen Intel Core laptop.

Home Entertainment

Bring home an immersive entertainment experience this Prime Day with up to 65% off on smart TVs from top brands including Samsung, Sony, TCL Metallic Bezel Less Series 4K Ultra HD Smart LED Google TV, LG and Xiaomi Ultra HD 4K Smart Google LED TV.
Upgrade your home entertainment setup with up to 70% off on projectors from leading brands including Wzatco Yuva Infinity, Google TV, E GATE Atom 4X+ Fully Automatic Projector 4k, CrossBeats, ZEBRONICS and Lumio Arc 5 Portable Home Projector.
Avail instant bank discounts of up to ₹12,000 coupon discounts of up to ₹5,000 and up to 12 months of No Cost EMI.

Home Appliances

Upgrade your home with up to 65% off on home appliances from top brands including Haier, Samsung, LG, Godrej and Daikin. Customers can enjoy exchange discounts of up to ₹15,000, instant bank discounts of up to ₹17,000, additional coupon discounts of up to ₹5,000 and up to 18 months of No Cost EMI on the latest energy-efficient refrigerators, washing machines, air conditioners and more.

Up to 60% off on washing machines from LG, Samsung, Bosch, IFB and more, while air conditioners from Carrier, Daikin, Panasonic, LG and other leading brands start at just ₹20,490.
Up to 55% off on refrigerators from Samsung, Haier, LG, Godrej and more and dishwashers from Bosch, IFB, Faber and more.
Up to 65% off on chimneys from Faber, Elica, Glen, Crompton and more, while microwaves from Samsung, LG, Haier and other leading brands start at just ₹4,990.

Fashion and Beauty

Amazon Fashion and Beauty is bringing customers the best of fashion and beauty this Prime Day, with incredible savings across apparel, footwear, watches, jewellery, luggage, beauty and personal care.

Upgrade your wardrobe with minimum 65% off on tops, T-shirts and jeans from brands including WROGN Men's Linen Blend Shirt, GAP and Rare Rabbit, along with minimum 60% off on kurtas, dresses and more from Soch Womens Tussar Kalamkari Printed Saree, Tokyo Talkies Women's Striped Double-Breasted Crop Top, Blissclub and more.
Step into style with minimum 50% off on sports shoes, sneakers and more including Skechers. Customers can also shop premium handbags at minimum 50% off on Guess Women's Quilted Satchel, Hidesign and more.Enjoy minimum 30% off from Casio, Fossil and Michael Kors including minimum 50% off on top demi-fine jewellery from Palmonas and Rubans.
Travel in style with trolley bags starting at just ₹1,099 and minimum 60% off on leading luggage brands like SNITCH Loop Cabin Size suitcase, along with top backpacks at minimum 50% off.
Refresh your beauty routine with minimum 60% off on everyday essentials in skincare, makeup and fragrances including L’Oréal Paris Hyaluron shampoo, Dove, Lakmé, Bella Vita, Swiss Beauty and more and minimum 40% off on luxury fragrances from Jean Paul Gaultier, Hugo Boss, Davidoff, Carolina Herrera and Azzaro like Carolina Herrera Good Girl Eau De Parfum.
Enjoy minimum 30% off on Korean beauty favourites like Beauty of Joseon Relief Sun cream, Dr. Althea, Medicube and Biodance.
Save up to 50% on grooming essentials and oral care appliances from leading brands like Philips India's No.1 Men's Trimmer, making it easier than ever to upgrade your personal care routine.

Everyday Essentials

Prime members can stock up on everyday essentials with up to 60% off across more than 30 lakh daily needs, along with flat ₹250 cashback* and free doorstep delivery. From household and grocery essentials to baby care, pet care and health and wellness products, Prime Day brings exciting savings across top brands.

Save a minimum of 25% on household essentials including laundry, cleaners and personal care products from Ariel, Surf Excel, Whisper and Happi Planet.
Save up to 60% on dry fruits, chocolates and indulgences from Happilo Premium Natural Whole Cashews, Tata Sampann, Ferrero, Lindt and more.
Health and wellness essentials starting at just ₹99, including oral care, ayurveda and nutrition drinks from Colgate Total Plaque Release Toothpaste, Ensure, Kapiva and Frido.
Shop top oils and ghee brands including Anveshan, Borges Olive Oil for Indian Cooking, Fortune and Barosi at a minimum of 25% off.
Save up to 60% on baby care essentials including diapers, skincare, feeding and travel products from top brands like Pampers Premium Care Pant Style Baby Diapers, Mee Mee and Himalaya starting at just ₹199.
Save up to 60% on pet care essentials including food, treats, grooming products and toys from Pedigree, Meat Up Adult Dry Dog Food, Himalaya and Foodie Puppies.
Save up to 45% on diet and nutrition essentials including proteins, supplements and vitamins from MuscleBlaze, Wellbeing Nutrition Triple Magnesium Complex, Centrum and Wellcore.

Home, Kitchen and Outdoor

Refresh your living spaces with a minimum of 50% off on bedsheets, home décor, furnishings, home storage, lighting, lamps and premium home décor, brass décor, metal vases, wall décor and wall clocks from Behoma and more.
Upgrade your kitchen with up to 50% off on geysers, air fryers, cookware, vacuum cleaners, water purifiers, gas stoves, dinnerware, mixer grinders and more including Aquaguard Delight Aquasaver, Nestasia, Philips, Bergner, Borosil, V-Guard and more.
Minimum 50% off across Beds, Mattress, Office Furniture, Recliner, Coffee Table and more. Prime Day special deals include gaming chairs starting at ₹7,999 from Drogo and GT Player and motorised recliners starting at ₹26,999 from Duroflex.
Avail up to ₹10,000 off on select premium bikes, electric vehicles, scooters and non-RTO bikes like Chetak 3501 by Bajaj Auto scooter, along with additional savings of up to ₹4,000 on SBI and Axis Bank credit cards. Customers can also enjoy up to 80% off on car electronics, riding gear and accessories, with bike and car accessories starting at just ₹99.
Transform your fitness journey with up to 80% off on treadmills, activity trackers, cycles, cricket, badminton, camping and outdoor equipment.

Smart devices with Alexa

Transform your everyday living with Alexa-enabled smart speakers, smart displays and Fire TV devices. Prime members can enjoy up to 45% off on Echo smart speakers and smart displays with Alexa and Fire TV devices.
Avail flat 27% off on Echo Dot (5th Generation), available at ₹3,999, flat 41% off on Echo Pop, available at ₹2,949 and flat 50% off on Echo (4th Generation), available at ₹5,000.
Flat 18% off on the latest Echo Dot Max, available at ₹8,999, flat ₹2,000 off on Echo Spot, available at ₹6,999 (offer applicable from July 4, 2026)
Flat ₹7,000 off on Echo Show 8, available at ₹17,999, flat ₹2,500 off on Echo Show 11, available at ₹24,499 and flat ₹2,500 off on the latest Echo Studio, available at ₹21,499.
Transform your at-home entertainment experience with 45% off on the latest Fire TV Stick HD, available at ₹2,999, flat 36% off on Fire TV Stick 4K Plus, available at ₹4,499 and flat 36% off on Fire TV Stick 4K Select, available at ₹3,499 and flat ₹1,000 off on Fire TV Cube, available at ₹12,999.
Enjoy up to 55% off on Smart TVs with Fire TV built in.

Toys

Save up to 80% on toys, games and kids' favourites from top brands including LEGO, Skillmatics, Storio, Hasbro, Amazon Brand Jam & Honey and more, along with exciting new launches from Smartivity, Toy Imagine, Legend of Toys, Mattel and others.
LEGO fans can enjoy a flat 50% off on select products, over 100 new launches and exciting deals on Amazon Specials.

Amazon Business

Upgrade your home and workspace with up to 30% off on Air Conditioners from Voltas, Godrej, Hitachi and more, up to 55% off on Air Coolers from Bajaj, Crompton, Symphony and more and up to 56% off on Industrial Supplies from Bosch, Black+Decker, Robustt and more.
Up to 75% off across laptops, desktops, printers, headphones, air conditioners, coolers, office furniture, kitchen appliances and industrial supplies. Customers can enjoy cashback of up to ₹9,999 across three purchases on eligible categories on their prepaid orders.
Up to 35% off on bestselling laptops, desktops and printers, along with up to 65% off on headphones from top brands including JBL Tune 770NC Wireless Over Ear Headphones, HP 15, 13th Gen Intel Core i5-1334U Laptop, Acer, Marshall, Dell, boAt, ASUS, Samsung, Lenovo and more .
Up to 80% off on office chairs, stationery and paper products from leading brands including Cellbell Desire C104 Mesh Mid Back Chair, Astride Ergofit Ergonomic Office Chair, JK Copier, Parker, da Urban, Cellbell and more .

Small and Medium Businesses

Support India's small businesses this Prime Day with up to 70% off on over 2 lakh unique products across fashion, home, beauty and more. Prime members can shop from thousands of Indian entrepreneurs and discover exciting deals while supporting local businesses.

Save up to 70% on women's clothing and up to 75% on men's clothing from emerging Indian brands like RUMINARI Pure Tissue Silk Unstitched Kurta Dupatta Set for Women and up to 60% off across a wide range of skincare, personal care and beauty products including PERFUMERS CLUB ATOMIC 50 ML Grenade Edition.
Refresh your living spaces with up to 60% off on home décor and furnishings from brands like Maefele Royal Peacock Key Holder and KPNG Japanese Style Ceramic Bowls.
Up to 70% off on handpicked brands from Amazon Accelerator — discover quality products across Fashion, Sports, Home & Furniture from homegrown brands built for India.

Save big with Amazon Pay

This Prime Day, unlock unbeatable value across shopping , travel, payments, and gifting with Amazon Pay.
Avail three-month No Cost EMI on Amazon Pay ICICI Bank Credit card and Amazon Pay Later across all categories including everyday essentials and home and kitchen products.
Customers enjoy will enjoy additional cashbacks on EMI transactions with zero interest and zero processing fees.
Prime customers benefit from the 5% unlimited cashback while using the Amazon Pay ICICI Bank Credit card.
Customers will get complimentary one year Prime membership when they sign up for Amazon Pay ICICI Bank Credit card
Save up to 25%* on flights, up to 75%* on hotels, and up to 17%* off + ₹100 cashback on bus bookings.
Send money to anyone using Amazon Pay UPI and get ₹50 cashback on your next Amazon shopping order*.
Explore our ₹99/day No Cost EMI store across mobiles, TVs, electronics, and more. Gift a shopping spree: send an Amazon Pay Gift Card and earn up to ₹100 back*.

Amazon Now

This Prime Day, Amazon Now is bringing bigger savings on thousands of everyday essentials, delivered ultra-fast within minutes. Prime members can avail exciting deals on Amazon Now including up to 50% off on groceries. Customers can explore a wide selection across groceries, including fresh fruits and vegetables, frozen foods, beverages, household essentials, personal care, fashion and beauty, small appliances, home and kitchen and more. To check if the service is available in your pin code, go to your Amazon shopping app and look for the ‘Now’ banner on top.

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