With the theme of ‘Pragati’, the Amazon Smbhav 2022 summit is a platform that looks to help India realize its true potential and achieve the goal of becoming a trillion-dollar digital economy. Through the summit, Amazon is pledging to digitize 10 million MSMEs, generate $10 billion in cumulative exports from India and create 2 million jobs in India by 2025.

The two-day virtual mega summit will bring together start-ups policy makers, eminent industry leaders, and Amazon leadership on a common platform. Amazon India aims to bridge the gap between MSMEs, local stores, and sellers across India and their larger counterparts.
Here is what you can expect into over the next 2 days.


With more than 1 lakh attendees and counting, the summit will see people from all over India in attendance. Ranging from thought leaders to business owners, the summit will be a space for everyone to learn and share their experiences with entrepreneurship. If you are a Service Provider, Developer, Innovator, Entrepreneur, or Industry Expert, register here to attend this insightful event.

In Focus

Spread over a span of two days, the summit will have various keynotes, panel discussions, fireside chats, masterclasses and start up pitches. The attendees will get a chance to interact with over 70 virtual exhibitors.

Check the agenda


Attendees will be guided through several aspect of eCommerce and digital selling by Amazon leaders and experts on key topics some of which we are listed below.

Day 1 – Finding new customers by selling online; Sell online to your local customers; Understanding eCom logistics; Digitizing payments for SMBs; Key levers to grow your eCom businesses; Unlock new channels of revenue for your business with unconventional opportunities

Day 2 – Selling to customers across globe; Buy in bilk to accelerate cost savings in your business; Grow your handicraft and handloom business online; Building your brand from ground up; Using technology to grow our agri-business; Become a digital retail SMB

Fireside chats with Industry Leaders

Be witness to discussions between several masters of their industries on broad topics concerning MSMEs and India’s future as an economy

Day 1 – Building India Inc 2.0 - Role of next Gen leaders; Taking Indian Businesses Global; India @ 75 - Driving next wave of growth for Bharat

Day 2 – Building and Innovating for Indian customers; Skilling MSMEs - The road to digital transformation; Brand Building for new age D2C brands; Building Responsible Businesses; Emerging businesses & technologies that will power India's Pragati

Panel Discussions with Policy makers and Thought leaders

Watch as thought leaders express their views around the theme of development in all directions and the rise of digitization.

Day 1 – Embracing Digitization for Offline Retail

Day 2 – A dynamic and digitized MSME sector – the key to India’s inclusive growth agenda; Emerging businesses & technologies that will power India's Pragati

Also, part of the agenda is Amazon Speak and Success Stories shared by people who experienced change when they joined hands with Amazon.

Check out the full agenda for more details: https://smbhav.amazon.in/summit/agenda

Participate – New year, new challenges. Entrepreneurship Challenge, Hackathon, and Smbhav Awards are back and bigger. SMBs will go head-to-head while brushing up their entrepreneurial skills, business strategy and hard work, with support from Amazon. The participants will be competing for cash prizes, recognition, and to open a gateway to Amazon’s ecommerce services.

Nominate your business now at https://smbhav.amazon.in/#participate

In discussion with – Over 40 speakers from various industry sectors ranging from retail, banking, and public policy among others, will be gracing the event with their expert insights on the growth trajectory of the Indian economy. Among the speakers are names like Karan Adani (CEO Adani Ports and Sez), Dr. Aruna Sharma (Development Economist and Former Secretary Gov of India), Dave Clark (CEO, Worldwide Consumer Amazon) and more.

Visit https://smbhav.amazon.in/summit/speakers to see the complete lineup of our distinguished speakers.

With so much in store, Amazon Smbhav 2022 is all set to make major announcements that will influence the pace of the Indian ecommerce space and will unlock infinite possibilities for a Digital India. So far, Amazon India has already digitized 2.5 million MSMEs, enabled exports worth $3 billion and created over a million jobs in India. This year too, we aim to open vast avenues of opportunities for participating SMBs that would help them grow and scale their business in today’s digital era.

See you on 18th and 19th May!