Amazon Prime Day 2026 is coming to India on July 4-6—bringing exclusive deals, new launches and blockbuster entertainment. But finding a great discount is only half the story. The other half? Making sure you’re set up to earn cashback, rewards and interest-free payments on top of those discounts.
From flexible financing options to daily recharges, here is a simple guide on how to make the most of Amazon Pay to optimise your shopping this Prime Day:

Page overview

Start with an active Prime membership

1
Start with an active Prime membership
2
Earn unlimited rewards with the Amazon Pay ICICI Bank Credit Card
3
Manage your budget easily with 'Pay-in-3' EMIs
4
Unlock 'Rewards Gold' through daily transactions
5
Get flat 10% back on prepaid recharges
6
Save more with UPI Super Offers
7
Stack savings on travel booking
Start with an active Prime membership

Before anything else, make sure your Amazon Prime membership is active before the sale begins. Beyond unlocking exclusive deals and free delivery on millions of products, your membership serves as the foundation for earning higher cashback rewards across the platform. You can choose from multiple plans–annual or lite–depending on your shopping and entertainment needs. Sign up for a Prime membership here.

Earn unlimited rewards with the Amazon Pay ICICI Bank Credit Card

The Amazon Pay ICICI Bank Credit Card is designed to offer signature benefits on your everyday purchases. A Prime member spending ₹8,000 a month on Amazon gets ₹400 back every month—just from the Amazon Pay ICICI Bank Credit Card. That's ₹4,800 a year in cashback. Their Prime membership costs ₹1,499. The card alone pays for Prime three times over:

  • 5% unlimited cashback: As a Prime member, you earn unlimited 5% cashback on all purchases made on Amazon.in. No cap.
  • No annual fees: It’s a lifetime-free card, zero joining or annual charges.
  • Add-on cards for family: You can also apply for add-on cards for your family members. They get the same benefits and all the 5% cashback from their spending accumulates in your account.
Manage your budget easily with 'Pay-in-3' EMIs

Upgrading your phone, laptop, home appliances or wardrobe this Prime Day? You do not have to pay all at once. For orders over ₹1,500, you can select the 'Pay-in-3' feature at checkout—your total cart amount gets split into three equal, interest-free monthly instalments. No processing fees, no hidden charges. You get what you want now and pay at your own pace.

For the first time on Prime Day, customers can also avail three-month No Cost EMI on Amazon Pay ICICI Bank Credit Card and Amazon Pay Later across all categories, including everyday essentials and home and kitchen products. Customers will enjoy additional cashbacks on EMI transactions with zero interest and zero processing fees.

Unlock 'Rewards Gold' through daily transactions

This is where Amazon Pay rewards you for things you’re already doing. Complete 25 routine transactions such as scanning UPI QR codes at local shops, paying utility bills or recharging your phone and you will unlock the 'Rewards Gold' status. Once achieved, this permanent tier guarantees an unlimited 5% cashback on essential daily categories including groceries, fashion, travel and entertainment. The status is permanent, so the sooner you unlock it, the more you save during Prime Day and beyond.

Get flat 10% back on prepaid recharges

During Prime Day 2026, you get a flat 10% cashback (up to ₹50) on prepaid mobile recharges of ₹199 or more made through Amazon Pay. You’re recharging your phone anyway - now puts money back in your pocket.

Save more with UPI Super Offers

Make your routine UPI payments work harder for you during Prime Day 2026. Get a flat ₹50 cashback on send money transactions and another flat ₹50 cashback on credit card bill payments made via Amazon Pay UPI. Whether you are splitting bills with friends or clearing your monthly credit card dues, every transaction brings added savings.

Stack savings on travel booking

This Prime Day, you can avail multiple savings on travel. Get a 10% instant discount via MakeMyTrip, 10% cashback (up to ₹1,000), and 5% cashback through the Amazon Pay ICICI Bank Credit Card on flight bookings. Book hotels and get up to 75% off on select properties with flat ₹100 cashback. Bus bookings get up to 17% off.

True savings go beyond discounts. By making Amazon Pay your payment companion this Prime Day, you aren't just unlocking the best deals today–you are investing in a smarter, more rewarding way to manage your finances every day.