Your Prime membership is synonymous with incredible deals, savings, blockbuster entertainment, and a remarkable shopping experience. With Amazon’s annual Prime Day event set to return for the 9th year this July, Prime members can access amazing deals on top brands and small businesses across categories—from fashion and beauty, everyday essentials to smart phones and accessories, electronics, toys, home, and much more. Here's everything you need to know about Amazon's biggest shopping event for Prime members.
What is Prime Day?
Prime Day is Amazon's shopping event meant exclusively for Prime members, featuring new launches, deals on top brands and small businesses, and blockbuster entertainment.
Why did Prime Day start?
Prime Day was created as a way to celebrate Prime members. The first Prime Day event was held on Amazon’s 20th birthday on July 15, 2015 in the U.S. In India, the first Prime Day was launched two years later in July 2017.
What was Prime Day 2024 all about?
Prime Day 2024 was the biggest every Prime Day in India. Last year’s event saw record-breaking sales in India and more items being sold than any previous Prime Day event. Independent SMBs receiving a sale during Prime Day 2024 reached an all-time high across all editions, with over 30% increase compared to last year. Amazon also hit another milestone last year by delivering at our fastest speeds ever for Prime members in India in 2024 and delivered more than 41 crore items the same day or next day, getting customers what they need, when they need it.
When is Prime Day in India?
Amazon.in’s 9th Prime Day shopping extravaganza is set to return this July. Mark your calendars and sign up for a Prime membership to make the most of this shopping event.
How can I prepare to find deals on Prime Day?
If you haven't already, be sure to join Prime to participate in Prime Day. Being a Prime member means you’ll be able to access new launches, exciting deals, savings, and blockbuster entertainment on Prime Day.
Prime members can sign up for deal alert notifications based on their recent Amazon searches and viewed items. You will be able to go to the Prime Day event page on the Amazon app before Prime Day to set up deal alerts. When Prime Day starts, you’ll get push notifications about available deals.
What are the best Prime Day deals?
Prime members across India can look forward to great deals, new product launches from over top global and Indian brands, blockbuster entertainment and big savings across categories, all with the added benefit of free one-day delivery on eligible items.
Do you need to be a Prime member to shop during the Prime Day sale?
Yes, you must be a Prime member in order to take advantage of all the exciting deals, new launches, savings, blockbuster entertainment and more on Prime Day. You can sign up here.
What countries participate in Prime Day?
Besides India, Prime Day 2025 will return to the following countries this year: Australia, Austria, Belgium, Brazil, Canada, Egypt, France, Germany, Italy, Japan, Luxembourg, Mexico, the Netherlands, Poland, Portugal, Saudi Arabia, Singapore, Spain, Sweden, Turkey, the United Arab Emirates, the U.S., and the UK. For the first time, Prime members in Ireland can shop Prime Day deals on amazon.ie.
What is Amazon Prime?
Prime takes the very best of what Amazon offers and gives members fast, free delivery, savings, convenience, and entertainment, all in one affordable membership. Anyone can join Prime in India, for an annual Prime membership at ₹1,499 – with full shopping & entertainment Prime benefits; Prime Lite at ₹799 – with full shopping benefits & limited Prime video benefits, or Prime Shopping Edition at ₹299 – which is tailored for customers only looking for shipping and shopping benefits and does not include any digital or entertainment benefits such as Prime Video or Amazon Music. . Here's a quick refresher on all the perks you can enjoy as a Prime member. Also read about the different Prime membership plans for customers in India.
How do you sign up for a Prime membership?
You can join Prime and get started here.
How can customers avail free and fast delivery during Prime Day?
To deliver the largest selection of items at fastest speeds, Amazon Prime increased the number of PIN codes serviced under same day/next day delivery, by more than 11% in 2024 v/s 2023, giving more and more customers across Indian towns and cities access to Prime benefits. Today, Prime members get free, unlimited same-day delivery on a unique selection of more than 10 lakh items and next-day delivery on more than 40 lakh items on Amazon.in. And that’s not all, with sub-same day delivery, Prime members also have a selection of more than 20 thousand bestselling items on Amazon.in available to be delivered in just 4 hours. Remarkably, Amazon’s delivery network also reaches some of the most remote locations in India.
Not a member yet? Get the entire Prime experience for ₹1,499/year, ₹599/3 months or ₹299/month and enjoy exclusive benefits. Eligible customers can also opt for Prime Lite at ₹799/year (all Prime benefits with the exception of Prime Gaming and Prime Video access being limited to one device) and Prime Shopping Edition at ₹399/year (shipping and shopping benefits only for Android mobile users). Click here for instructions on how to sign up for a Prime membership.
