You can order a diverse range of products—silver bracelets from Nemichand Jewels in Mumbai's Zaveri Bazaar, aesthetic chaniya cholis from Ahmedabad’s Dhalgarwad, and muslin cotton from Delhi’s Lajpat Nagar—in a matter of minutes.

Shopping from the traditional local markets of India is swift and seamless with the Local Shops program that empowers physical stores to establish a digital presence. Local businesses are able to sell pan-India while customers enjoy the immersive Amazon experience, complete with visual content that captures the essence of these markets.

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The goal of the Local Shops program is to marry the trust of offline shopping with the convenience of online platforms. This allows shoppers to engage and learn more about the local markets while enjoying the convenience of online shopping from the comfort of their homes. Discover the key local markets of India and explore their famous products on offer through

Local shops

Markets of Maharashtra

Markets of Maharashtra is a dedicated online storefront featuring over 2,800 local stores from across the state. This allows you to shop from iconic locations like Mumbai's Zaveri Bazaar and Kolhapur's Mahadwar Road, offering more than 100,000 products.

The storefront aims to bring the rich heritage of Maharashtra's markets, known for textiles, tribal jewellery, spices, and more, to a wider audience.

Entrepreneurs like Dheeraj Jain, owner of Nemichand Jewels in Zaveri Market Mumbai, have appreciated the Local Shops program, highlighting its role in helping sellers expand their consumer base and achieve more success. Read more here.

Local shops

Markets of Delhi

Delhi and its markets have a rich history, catering to diverse needs, from wedding lehengas to everyday household items. And, over the years, Delhi's markets have gained popularity beyond the city, attracting customers from across the country.

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Markets of Delhi features over 3,000 local stores from iconic markets such as Chandni Chowk, Sadar Bazaar, Lajpat Nagar, and Karol Bagh. It showcases hundreds of products, ranging from apparel and kitchenware to jewellery from well-known Delhi stores like Sindhi Dry Fruits, Jain Silver Arts Jewelry, and Rama Watch Co. Read more here.

Local shops

Markets of Gujarat

Explore over 5,000 local stores showcasing over 600,000 varied products at the Markets of Gujarat. Notable stores like Belsui Clothing, Kiyana Enterprise, and Alaayana are now accessible on, offering a diverse range of products, including clothing, beauty items, and home décor, to customers nationwide.

The markets of Gujarat have a rich history, known for their beautiful textiles, tribal jewellery, and unique crafts. The Markets of Gujarat storefront on aims to capture the essence of these markets, providing an immersive experience for customers with visual content that highlights the charm of popular marketplaces such as Dhalgarwad and Sindhi Market. Read more here.

Supporting local business

Amazon is embarking on a significant initiative to bring one million local offline retailers and neighbourhood stores online by 2025. More local businesses can now weave their legacy into the digital tapestry of India.