I was a sari: The story of upcycled fashion
A unique combination of upcycled heritage weaves, women’s empowerment and haute couture, this is the story of the sustainable fashion brand, ‘I was a Sari’. Only recently, the upcycled collection was showcased at the Lakme Fashion Week.
Amazon India empowers small and medium-sized businesses to reach millions of customers with a number of programmes that help boost their revenue, reach and productivity. By telling stories from a wide range of perspectives, we tell the larger story of who Amazon is and how Amazon's core business practices contribute to a better India.
How women from rural India are becoming entrepreneurs, with a little help from Saheli
A social enterprise I Village in association with Amazon Saheli works on procuring orders that are crafted by women in villages and sold online
The looms start clanking again, the story of Ikkat revival
How a family that was seeing an ebb in traditional weaving, is reviving its home grown art and positively impacting the fortunes of the community
Amazon Saheli: Empowering women entrepreneurship
The dedicated online storefront – The Saheli Store – features traditionally and innovatively handcrafted office products, shoes & handbags, clothing & accessories, jewellery, home & kitchen, luggage & bags and home décor artefacts locally created by women entrepreneurs across the country.
Seller Success Story
Building a pan India presence for Rajasthani handicrafts
Way back in 1976, one man from Rajasthan had a dream to take the beauty of Rajasthan handicrafts out of the desert state and highlight it on the national stage. Thus Rajasthan Emporium was born in the heart of Bangalore.
Lights turn 'green' for this day-dreamer
Born to a humble farming community, spring was always a constant reminder of this entrepreneur's love for nature. ForGreen - the name of her entrepreneurial debut - reflected just that!
