IWAS Amazon India
I was a sari: The story of upcycled fashion
A unique combination of upcycled heritage weaves, women’s empowerment and haute couture, this is the story of the sustainable fashion brand, ‘I was a Sari’. Only recently, the upcycled collection was showcased at the Lakme Fashion Week. Continue reading
Supporting small business
Amazon India empowers small and medium-sized businesses to reach millions of customers with a number of programmes that help boost their revenue, reach and productivity. By telling stories from a wide range of perspectives, we tell the larger story of who Amazon is and how Amazon's core business practices contribute to a better India.

Road to recovery long, but festive sales have put back the smile on sellers' faces!

As success stories of sellers start trickling in, we are saluting the hard work, patience and entrepreneurial spirit of our sellers to achieve the kind of success that they have this festive season...

Webinar on 'Taking local global' provides insights on e-commerce exports opportunities for SMBs

The Amazon India-Lokmat webinar gave business owners a comprehensive primer on everything one should know to build, grow and scale their exports business.

MSME buyers on Amazon Business show overwhelming response to the Great Indian Festival

This festive season, Amazon Business aims to empower MSMEs as a one-stop destination with over 16 Cr GST enabled products across top categories to cater to their distinct business needs.

Three new emporiums launch on Amazon.in during ‘Great Indian Festival’

Gramin from West Bengal Khadi and Village Industries Board, Kabira and Vindhya Valley from Khadi and Village Industries Board (Bhopal), and Manjusha from West Bengal Handicrafts Development Corporation launch on Amazon.in

Great Indian Festival is Bharat’s biggest “sellerbration” on Amazon ever!

More SMBs participate than ever, over 1.1 Lakh sellers get order and 66% of them from non-metros. As Bharat shops safely on Amazon.in read on to know more...

While their craft speaks volumes, artisans are persons of few words: #ShopBigSupportSmall

So observe with care and love, because when you see a piece of handmade art, it's almost like hearing an artisan speak through his craft. Listen to the sounds of silence and support small businesses on Amazon

Amazon Saheli: Empowering women entrepreneurship

The dedicated online storefront – The Saheli Store – features traditionally and innovatively handcrafted office products, shoes & handbags, clothing & accessories, jewellery, home & kitchen, luggage & bags and home décor artefacts locally created by women entrepreneurs across the country.

Seller Success Story

Building a pan India presence for Rajasthani handicrafts

Way back in 1976, one man from Rajasthan had a dream to take the beauty of Rajasthan handicrafts out of the desert state and highlight it on the national stage. Thus Rajasthan Emporium was born in the heart of Bangalore.

Lights turn 'green' for this day-dreamer

Born to a humble farming community, spring was always a constant reminder of this entrepreneur's love for nature. ForGreen - the name of her entrepreneurial debut - reflected just that!
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