Prime Day 2024 is on July 20 and 21! Get the latest on all of the great deals available now.
Amazon India is all set to host its two-day celebration of the year to help Prime members discover joy. Prime Day 2023 kicks off on July 15 at 12.00 a.m. and runs through until 11.59 p.m. on July 16. Sit back, relax, and enjoy blockbuster entertainment and shop to your heart’s content because Amazon enables Prime members get great deals and big savings across categories.

Also, Prime members can enjoy unlimited 5% cashback on all purchases using their co-branded ICICI credit card. Members ordering from 25 cities will be able to enjoy same day or next day delivery of their orders. Prime members shopping from tier 2 cities will have their Prime Day delivery within 24 to 48 hours.

Prime Day 2023 is Amazon’s annual shopping event, exclusively for Prime members.

If you’re ready to get a head start on your shopping, we’ve got you covered with a preview of some of the top Prime Day deals you can find on Amazon this year. Take a look at the list below, then visit the Prime Day page on Amazon to find your favourites.

Here are some of the top deals and product launches to watch during Prime Day 2023:


  • New launches from top brands including OnePlus, Samsung, Motorola, Realme Narzo, iQOO, Tecno, Itel, Oneplus, MI, pTron, Oppo, MIVi, URBN, Belkin, GOVO, Flix and Stuffcool
  • iPhone 14 starts at just ₹66,499*
  • Lava Blaze 5G will be the most affordable 5G smartphone starting ₹10,499*, including bank offers
  • Get instant discounts of up to ₹5,000* on OnePlus smartphones. Get the newly launched OnePlus 11 5G with ₹2,000 instant bank discount and additional up to ₹6,000 off via exchange
  • Upgrade to Xiaomi 13 Pro 5G and receive up to ₹10,000 off* as additional exchange bonus.
  • Lava Agni 2, India’s only curved AMOLED under ₹22,000* will be available at just ₹20,999* including bank offers
  • Get up to ₹6,000* and ₹9,500* instant bank discount on the Samsung Galaxy S23 and S23 ultra with up to 18 months of No cost EMI

Consumer Electronics

Prime Day 2023 deals reveal

  • Price drop on action cameras & accessories from GoPro, DJI & Insta360 this Prime Day starting ₹15,000
  • Lowest priced security cameras ever from Amazon starting ₹1,399
  • Up to 75% off on headphones, soundbars and speakers with Prime only additional discounts of up to 20% with up to 12 months No Cost EMI
  • Huge price drop on AMOLED Display Smartwatches from Noise, Fire-Boltt, Beat-XP, starting ₹1,999
  • Lowest ever prices on Samsung LTE smartwatches during Prime Day

TV & Large Appliances

  • Up to 55% off on refrigerators, up to 55% off on washing machines and up to 55% off on air conditioners
  • Up to 75% off on chimneys, up to 50% off on dishwashers, up to 50% off on microwaves
  • LG OLED televisions start at ₹60,000
  • Buy Sony's Playstation5 ready TV with the best screen fidelity at excellent prices
  • Hisense, Toshiba, Acer televisions with extended warranty exclusively for Prime members—be worry- free for 4 years

Amazon Fashion & Beauty

  • Up to 50% to 80% off on fashion and beauty brands
  • Great deals on 4 lakh+ styles with 50-80% off
  • Get up to 70% on beauty products and avail easy returns on brands like Maybelline, Renee, Plum, Nivea and more.
  • Avail deals up to 50% off on luxury beauty brands like L’Oreal Professional, Forest Essentials, Kama Ayurveda, The Body Shop and more with up to 60% off on fragrances from brands like Guess, Paco Rabbane and more.
  • Avail 50-80% off on jewellery from brands like Fashion Frills, YouBella, Shining Diva, Zaveri Pears, Estele and up to 50% off on gold and silver jewellery.
  • Avail 30-70% off on watches and smartwatches from trending brands like Fastrack, Fossil, Titan and more.
  • Get 50-80% off on handbags and luggage from brands like Lavie, Lino Perros, Safari, American Tourister, Sky Bags and more.

Home & Kitchen

Prime Day 2023 deals reveal

  • Up to 60% off on Mixer Grinders, Geysers, Irons, Fans from Bajaj
  • Up to 50% off on Carpets, Bedsheets, Towels BSB home | Up to 50% off -Blankets, Bed Sheets, Comforters from Welspun
  • Up to 60% off on Cycles, Treadmills & Spin Bikes from Lifelong
  • Up to 30% off on Smart Toilets and Bath Accessories from Kohler
  • Up to 70% off on home & kitchen appliances
  • Up to 70% off on cookware and dining essentials
  • Up to 60% off on mixer grinders, up to 50% off on geysers
  • Up to 60% off on dinnerware sets, up to 60% off on gas stoves, up to 60% off on pressure cookers
  • Home & Kitchen Products Starting ₹79
  • Minimum 60% off on cloth drying racks
  • Minimum 30% off on emergency lights & torches
  • Up to 60% off on led bulbs and smart lights
  • Up to 70% off on home storage and organisation solutions
  • Up to 75% off in mattresses
  • Up to 75% off on office furniture
  • Up to 75% off on bedroom furniture
  • Up to 70% off on outdoor furniture, up to 70% off on kids furniture, up to 75% off on solidwood furniture
  • Minimum 50% off on lawn & garden products
  • Min 40% off on industrial products
Share your real-life experiences using the hashtag #AmazonGotMyBack. The 5 best stories will win Amazon gift cards.

Amazon Fresh

Prime Day 2023 deals reveal

  • Up to ₹250 cashback on first order
  • Up to 50% off on groceries, Free delivery for all Prime members, Delivery as-fast-as 2 hours
  • Up to 40% off on household essentials
  • Up to 50% off on cooking essentials
  • Shop for ₹1,299 or more in a single order and get a free product

Groceries, Daily Essentials, and Personal Care

Prime Day 2023 deals reveal

  • Up to 12% discount on Sara's Wholesome Food by Heads Up for Tails
  • Up to 35% off on BigMuscles Mammoth Gainer, up to 20% off on Vim Burnt utensil cleaners
  • Up to 50% off on detergents, up to 40% off on cleaners
  • Up to 60% off on breakfast cereals starting at ₹249
  • Up to 45% off on feminine hygiene products
  • Up to 45% off on men’s grooming
  • Up to 45% off on oral care, up to 45% off on sports nutrition
  • Up to 30% Off on family nutrition
  • Up to 60% off on pet supplies, pet feeder, beds, toys and leashes
  • Up to 40% off on pet food, up to 50% off on pet grooming essentials
  • Up to 60% off on baby products and baby diapers
  • Up to 60% off on baby bedding and nursery decor
  • Up to 50% off on baby travel and activity gear
  • Up to 50% off on baby feeding and newborn essentials
  • Up to 60% off on beverages
  • Up to 65% off on Bevzilla Amazon exclusive coffee selection
  • Up to 30% of Tata coffee selection
  • Up to 50% off on Bevzilla coffee selection
  • Explore 30-day money back guarantee on selected electric toothbrush from Oral B and Perfora
  • Up to 60% off on hair dryers starting at ₹449
  • Up to 75% off on detergent liquids starting at ₹249

Books, games, toys, and more

Prime Day 2023 deals reveal

  • Up to 70% off on books, toys and grooming products
  • Save up to 10% extra on 1M+ products via coupons
  • Flat ₹100 off on purchase of grooming and wellness products worth ₹1,200
  • Up to 45% off on steam deck consoles
  • Flat 50% off on Lego international bestsellers
  • Up to 50% off on international boardgames
Amazon Prime Day 2023 is your gateway to great deals, big savings, blockbuster entertainment, the fastest delivery, and new launches from top brands and small businesses.

Emerging brands and startups from Amazon Launchpad

  • Up to 30% off on wild honey by INDIGENOUS HONEY
  • Up to 40% off on healthy snacks and cookies by Gladful
  • Up to 55% off on men's razors by Slade
  • Up to 25% off on nutritional gummies by What's Up Wellness
  • Up to 50% off on WILDLY PURE Authentic By Nature

Avail great deals on Echo (with Alexa), Fire TV, and Kindle devices

Prime Day 2023 deals reveal

  • Kickstart your smart home journey with up to 55% off on latest smart speakers, smart displays, and Fire TV products. Save big on the best-selling Fire TV Stick with Flat 56% off and buy it for ₹2,199
  • Get flat 55% off on Fire TV Stick Lite (with all-new Alexa Voice Remote Lite), at ₹1,799
  • Lowest price of 2023 – Get Flat 68% off on Alexa Smart Home combo – Echo Dot (3rd Generation) And Wipro 9W smart bulb at ₹2,099
  • Lowest price ever - Get Flat 62% off on Echo Buds (with wired charging case) at just ₹4,499
  • Get Flat 38% off on Echo Show 5 (2nd Generation) and grab it for just ₹5,499
  • Get Flat 40% off on combo of All-new Echo (4th Generation) powered by Dolby Audio and Alexa + Wipro 9W smart bulb for just ₹7,149
  • Get Flat 28% off on the combo of Echo Studio (our best-sounding smart speaker powered by Dolby Atmos and Alexa) and Wipro 9W smart bulb for just ₹18,149
  • Up to 40% off on Alexa built-in devices – Enjoy great deals on Alexa built-in smartwatches, TVs, and more
Prime takes the very best of what Amazon offers and gives members fast, free delivery, savings, convenience, and entertainment, all in one affordable membership.

Every day made better with Prime

Amazon Prime is designed to make your life better every single day as it provides the best of shopping, savings, and entertainment in one single membership. In India, members get FREE one-day delivery on over 40 lakh products, unlimited 5% cashback on all purchases using their co-branded ICICI credit card, access to unique deals, early and special access to our shopping events including Prime Day. Amazon Prime also provides unlimited access to award-winning movies & TV shows with Prime Video, unlimited access to more than 100 million songs, ad-free and over 15 million podcast episodes with Amazon Music, a free rotating selection of more than 3,000 e-books, magazines and comics with Prime Reading and access to the monthly free-in game content and benefits with Prime Gaming.

Visit to join Prime now.