It’s official! Amazon.in’s most awaited shopping event—Amazon Great Indian Festival 2024—is back on September 27, 2024, with Prime members getting a 24-hour early access window. Customers can now enjoy exciting offers on the widest selection of products and new launches across categories along with fast and reliable delivery.

Here's your one-stop shop for all the offical news and updates related to the Amazon Great Indian Festival 2024. Bookmark this link and check back in for live updates on offers and news.

Shoppers have a lot to look forward to—new launches across categories such as smartphone, fashion and beauty, large appliances, TVs, consumer electronics, and groceries from top brands. What’s more, the Amazon Great Indian Festival celebrates more than 16 lakh sellers with crores of products, including unique offerings from Indian SMBs. Customers can also opt to shop in their preferred language such as English, Hindi, Tamil, Telugu, Malayalam, Kannada, Bangla, and Marathi.

The Amazon Great Indian Festival 2024 promises to offer customers a wide selection, brand new product launches, great deals, convenient shopping experience, fast and reliable deliveries, easy and flexible payment options, and much more.
Saurabh Srivastava
Vice President, Amazon India

"We are excited to enhance the festive spirit with our sellers, brand partners and delivery associates, and together we will spread the excitement of festive preparation for millions of households across India. We anticipate a promising festive season. Come join us in our celebration of TaiyaariKaTyohaar!” he added.

Catch all the live updates about Amazon Great Indian Festival here.

Shop with Amazon Bazaar

Discover Amazon Bazaar, a new storefront within Amazon.in, which is a destination for affordable fashion and home products. During the Amazon Great Indian Festival, Bazaar will offer attractive prices starting at â‚ą8, daily deals starting at â‚ą49 and additional cashbacks when customers pay with UPI. All shopping on the store is eligible for free delivery, Payment on Delivery, easy 5-day returns, and UPI payments offers.

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Convenience at your fingertips

This festive season customers will enjoy a host of different services along with their purchases. Get attractive offers and exchange for your old products. Consumers will also have the convenience of at-home product set up and installation services, get technical assistance for post purchase issue troubleshooting and protect their products against any unforeseen damages or defects—all at attractive prices for a wide array of products.

Save more with bank offers

Customers can avail exciting offers from leading partner banks. They can avail 10% instant discount with SBI debit and credit cards, and EMI. Prime customers can also enjoy 5% unlimited cashback on shopping when they use their Amazon Pay ICICI Bank credit card. One can also make smart purchases with No-cost-EMI on both debit and credit cards.

The changes will help sellers expand their product portfolio on Amazon.in and grow their business.

Sellers can celebrate too

This festive season, Amazon.in has also announced a significant reduction in selling fees across multiple product categories on the marketplace. Effective September 9, 2024, the fee reductions have given sellers a timely boost as they prepare for the festive season. With the current changes, sellers on Amazon.in will benefit from a drop in selling fees ranging from 3% to 12% across various product categories.

B2B customers can also save big on their business purchases with GST invoice, bulk discounts, and exclusive deals on a wide range of selection on Amazon Business. Apart from the Amazon.in deals, business customers will get bonus cashback of up on large purchases.

When in doubt ask Rufus

Rufus is an expert AI shopping assistant trained on Amazon’s product catalogue and information from across the web, to answer customer questions on shopping needs, products, and comparisons, make recommendations based on this context, and facilitate product discovery. The beta version of Rufus was launched in August this year to a subset of customers on the Amazon.in mobile app and subsequently to all customers.

Amazon.in: India’s trusted shopping marketplace

According to an Ipsos study commissioned by Amazon India, there is an upswing in consumer enthusiasm for shopping—nearly 9 in 10 survey respondents are excited to shop during the festive season with 7 in 10 looking forward to shop online. While 73% view Amazon.in as a reliable and trustworthy destination for online shopping, 75% prefer it for a wide selection of products.

As the much-awaited Great Indian Festival approaches, Amazon is thrilled to unveil an array of exciting new product launches alongside our expansive selection from their like Launchpad, Local shops, New sellers, Karigar, and Saheli programmes. Catering to the diverse needs of customers across India, the curated offerings span the latest electronics, fashionable apparel, practical everyday essentials, and more.